Nina Serena works as an illustrator for one of the UK’s biggest YouTube channels, The Yogscast. We caught up with her about girl gamers and how she wants to encourage more girls into the industry.
How did you get into gaming?
I went to university and did Animation and it was right next to the Games department. Because of that, there was a lot of crossovers with friendships etc. From that I discovered Lets Plays on YouTube. I’d heard of The Yogscast, watched their stuff and became a huge fan so I started drawing fan art of it.
So, they noticed you from showcasing your work online?
Yes, by me independently doing fan art and putting it out there, that’s how they picked up on it and saw it. I used social media, and art sites such as Deviant Art and Tumblr. A few times they hired me as a freelancer and then they offered my a full-time position. It was a dream come true.
What are you working on at the minute?
For the various conventions we go to throughout the year, we normally have a special event poster. So, I’m drawing all of the content creators that will be attending that event, so people can buy the poster and have it signed. They are unique as they are for the conventions only, and we don’t sell them online. Each event is a different theme, this one is like an award show, so I’m drawing them all on the red carpet.
Are your friends and family supportive when you say your work in the games industry?
I was incredibly lucky that my parents were super supportive from when I was seven years old and started drawing. Teachers always encouraged you to just go for it. Everyone’s a lot more open to it nowadays. If not, they just don’t understand the industry and how big it is. There’s more opportunities than ever before!
What key advice would you give to anyone wanting to get into the industry?
My main advice would be to put your work out there as it’s the best way to get noticed. It’s half hard work and half luck. Get clued up on what software you need to learn and the various credentials you need. And network!
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